Sultan Kautsar

I build reliable websites, marketing technology, and AI-native systems.

I've built 75+ websites and set up conversion tracking for agencies and businesses in Germany and abroad.

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  event: "generate_lead",
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75 +
Websites built and maintained
350 +
Clients served since 2020
2018
Building for the web since

Built With

  • Google Tag Manager
  • GA4
  • Google Ads
  • Apps Script
  • Cloudflare
  • Astro
  • Next.js
  • WordPress
  • AWS
  • Claude
  • ChatGPT
  • Gemini
  • Hermes
  • OpenClaw

What I Build

Websites, the marketing technology behind them, and the systems that keep both running.

Web Development

New websites and landing pages, maintenance, migrations, and technical SEO for businesses and agencies.

WordPressNext.jsCloudflareAWSTechnical SEO

See web development

Marketing Technology

Tag management, data layers, and Consent Mode V2 that fire once, with consent, and Google Ads can bid on.

Google Tag ManagerGoogle Analytics 4Consent Mode V2Google Ads conversionsServer-side tagging

See marketing technology

AI Integration

I use AI for research, code, and automation every day, with guards on anything that changes something live.

AI-native developmentClaudeChatGPTGemini

See AI integration

Selected Work

Anonymized case studies from tracking, consent, and conversion projects.

Overview

I'm Sultan Kautsar, a Founder & Engineer focused on web engineering, marketing technology, and AI-native development.

Most of my work is websites, the servers behind them, and the analytics, tracking, and automation that marketing teams depend on.

I pick tools for the problem in front of me and prefer the simplest setup that will keep working. I use AI every day, for research, writing and debugging code, automation, and system design.

More about me →

Currently

  • Marketing Technology Engineer MediaConversion, Hamburg Since 2026
  • Software Engineer FlexyPack, Jakarta Since 2025
  • Founder & Engineer Rayatiga Since 2020

Next step

Have a project in mind? Let's talk.

Tell me what you have and what you need. I'll usually reply within one working day with how I'd approach it.

Write to Me

Tell me about your project or idea. I usually reply within one working day.